Resources

Guides, inplain English.

Written to help you make a decision — including the decision not to hire us.

These are being written now

We would rather have an empty shelf than a full one of thin posts. Below is what is coming. If one of them would be useful to you today, say so and we will answer the question directly instead of making you wait for the article.

In progress

What a website should cost

The real drivers behind a quote — page count, custom design, integrations, content — and the honest ranges for each. Written so you can price a quote you got from somebody else.

In progress

Do you need a custom CRM?

A short test. Most businesses do not, and the ones that do usually know exactly which part of their process no off-the-shelf tool will bend around.

In progress

Where AI actually helps

Four jobs worth automating in a small business, three that are not worth the trouble yet, and how to tell the difference before you spend anything.

Got the question now?

Ask it directly. We will give you the honest answer whether or not there is a job in it for us.